YouTube Analytics: Understanding Watch Time, CTR, and Growth
Quick answer: YouTube Analytics in YouTube Studio tracks watch time, average view duration, click-through rate (CTR), impressions, unique viewers, and … Continue…
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Meet the writer
Daniel “Danny” Kim
YouTubeDaniel “Danny” Kim combines a background in video production with experience writing scripts and developing educational content. He has worked alongside creators and in-house marketing teams to turn expertise into videos people want to watch. His articles explore YouTube strategy, storytelling, titles, and the planning that happens before the camera turns on. Danny makes the creative process approachable, especially for businesses finding their voice on video.
Latest articles by Daniel “Danny” Kim
58 published articles
How to Write a YouTube Ad Script That Converts
A warm, practical guide to writing a YouTube ad script that stops the skip: hook fast, name your audience, deliver one message,…
Read article →How to Target YouTube Ads: A Complete Guide
Learning how to target YouTube ads comes down to two families of signals — audience and content. Here's how to pick, layer,…
Read article →How to Set Up YouTube Ad Conversion Tracking
Want to know how to set up YouTube ad conversion tracking without guessing? Here's the warm, step-by-step method: define your conversion actions,…
Read article →How to Set a YouTube Ads Budget That Works
Setting a YouTube ads budget isn't about copying someone else's number. It's about working back from what a customer is actually worth…
Read article →How to Scale YouTube Ads Without Breaking What Works
Scaling YouTube Ads doesn't mean spending more and hoping. Here's the warm, honest walkthrough — how to grow only what's already profitable,…
Read article →How to Run YouTube Ads: A Warm, Honest Starter Guide
Wondering how to run YouTube ads without wasting your budget? Here's a warm, honest walkthrough of setup, formats, targeting, budgeting, and tracking,…
Read article →How to Optimize YouTube Ads (Without the Guesswork)
Optimizing YouTube ads isn't guesswork. Here's the warm, honest method: give each campaign time and data, test creatives one at a time,…
Read article →How to Measure YouTube Ad Performance
A warm, practical guide to measuring YouTube ad performance: pick metrics by goal, separate vanity from meaningful, read attribution honestly, and judge…
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