SocialBlaze
Essentials · 10 channels
$30/month
Billed monthly
- 1 team member
- Unlimited scheduled posts
- AI Assistant and publishing tools
- Saved content and RSS automation
SocialBlaze vs MetricoolPlan your posts.
Understand your results.
Price your workflow.
Metricool combines scheduling with brand analytics, competitor tracking and reporting. SocialBlaze prices primarily by channels. The right choice depends on whether you work alone, need team approvals, or want deeper reporting connections.
Two brands with five specified network accounts each
USD · Monthly billingUSD
SocialBlaze
$30/mo
Essentials · 10 channels1 team memberMetricool
$25/mo
Starter · up to 5 brandsOne operator; no team sharingMetricool is $5/month lower in this exampleTwo brands with five specified network accounts each
Example: two brands, each with Facebook, Instagram, LinkedIn, Pinterest and TikTok. Metricool Starter includes five brands; Advanced includes fifteen and unlocks team access.
Make the comparison count
Choose for the way
you actually work.
Both tools help you plan and publish. The useful differences are in your budget, your team, and the workflows you use every day.
01 / YOUR BUDGET
A lower solo starting price.
Metricool Starter can cover the two-brand example for $25/month, below SocialBlaze Essentials at ten channels. Its five-brand bundle may provide useful room to grow.
02 / YOUR WORKFLOW
Team access changes the plan.
Shared brand access, roles and approvals require Metricool Advanced. It includes unlimited team members and fifteen brands at its starting level, rather than charging for each seat.
03 / YOUR PEOPLE
Reporting has several layers.
Starter includes PDF and PowerPoint reports. Advanced adds custom templates and Looker Studio. Metricool Studio and expanded campaign analysis have their own limits and optional add-ons.
A brand bundle is different from a channel allowance.
What does your setup cost?
Compare two brands with five network accounts each. First price one operator, then a team that needs shared access and approvals. Both examples use monthly billing.
Your setup
USD · Monthly billing
Metricool
Starter · up to 5 brands
$25/month
Billed monthly; three spare brands
- One operator; no team sharing
- Paid scheduling subject to fair-use policy
- Analytics, competitor tracking and reporting
- PDF and PowerPoint reports
Metricool is $5/month lower in this exampleTwo brands with five specified network accounts each
USD before tax, reviewed September 17, 2026. SocialBlaze Essentials with ten channels is $30/month; Team is $60/month with 20 members. Metricool Starter is $25/month for up to five brands or $45 for ten. Advanced starts at $67/month for fifteen brands with unlimited team members. A brand accepts one profile per social network or ad platform. The examples use two brands, so Metricool includes unused brand capacity. Annual starting prices are $20/month billed $240 yearly for Starter and $53/month billed $636 yearly for Advanced. Optional advanced analytics add-ons start at $12/month on Starter and $36 on Advanced; they are not included in these examples.
The side-by-side details
See what’s included.
SocialBlaze Team compared with Metricool’s current plans. Tier requirements and limits are stated in each row. This table does not change with the pricing examples above.
Features & capabilitiesVerified September 2026
SocialBlazeTeam plan
MetricoolTier or availability
Plans & capacity6 features
Feature
SocialBlaze Team
Metricool
Pricing model
Channels and tier
Brand bundles and tier
Solo example
10 channels: $30/month
Starter 5 brands: $25/month
Team entry plan
Team: $60/month / 10 channels
Advanced: $67/month / 15 brands
Team members
20 on Team
Unlimited on Advanced
Brand structure
Flexible channel selection
One profile per network per brand
Free plan
Available
1 brand; 20 posts/month; no LinkedIn
Publishing & planning8 features
Feature
SocialBlaze Team
Metricool
Scheduled posts
Unlimited scheduled posts
Paid: unlimited, subject to fair use
Calendar and previews
Included
Included
Posting-time guidance
Scheduling tools
Best Times included
Content queues
Included
Autolists included
Recurring scheduling
Content reuse tools
Advanced and Custom
RSS automation
Native; plan limits
Unlimited feeds listed
Post library
Included
Starter and above
Cross-brand content reuse
Content library
Starter and above
Creation tools7 features
Feature
SocialBlaze Team
Metricool
AI writing
AI Assistant; plan credits
Starter 20 / Advanced 35 credits per brand/month
AI alt text
Equivalent not established
Uses credits; Advanced includes without credits
Media editing
Included
Image and video editor
Stock media
GIPHY and Unsplash
Image and video bank
Canva integration
Included
Starter and above
Google Drive
Included
Starter and above
Adobe Express
Equivalent not established
Included
Team workflow5 features
Feature
SocialBlaze Team
Metricool
Shared access
Team permissions
Advanced and above
Client approvals
Client workflows
Advanced and above
Role management
Account permissions
Advanced and above
Brand-level client access
Client management
Advanced and above
White-label access
White-label options
Custom plan; separate quote
Analytics & reporting7 features
Feature
SocialBlaze Team
Metricool
Social analytics
Supported networks
Included; network coverage varies
Competitor tracking
Equivalent not established
Paid: up to 100; network limits vary
PDF reports
Included
Starter and above; PPT also
Scheduled report sending
Not compared
Starter and above
Custom report templates
Customizable reports
Advanced and above
Looker Studio connector
Equivalent not established
Advanced and above
Expanded campaign dashboards
Equivalent not established
Limited included; optional analytics add-on
Inbox & connections5 features
Feature
SocialBlaze Team
Metricool
Unified inbox
Supported networks
Supported networks; LinkedIn paid
Zapier and API automation
Zapier integration
Advanced and above
Make integration
Equivalent not established
Advanced and above
Link-in-bio pages
Equivalent not established
Smartlinks on paid plans
Website and ad analytics
Equivalent not established
Additional connected data sources
Checked September 17, 2026 against Metricool’s current pricing matrix and fair-use policy. Starter, Advanced and optional analytics add-ons are distinguished. Equivalent not established means a matching capability was not verified, not that it is absent.
SocialBlaze may fit you best if…
You want channel-based capacity, content reuse, RSS automation and Team collaboration with 20 included members, including publishing to Mastodon and Tumblr.
Metricool may fit you best if…
You want competitor analysis, ad and website data alongside social metrics, or need Looker Studio, API access and unlimited collaborators on Advanced.
Your channels matter
Check your network mix.
Both list these publishing destinations. Metricool also connects additional data sources; an analytics connection is not the same as a publishing destination.
FacebookInstagramLinkedInPinterestTikTokYouTubeThreadsBluesky
SocialBlaze also lists Mastodon and Tumblr
Metricool’s current network directory does not list these destinations. LinkedIn requires a paid Metricool plan.
Google Business Profile and wider measurement
Its wider measurement tools include Twitch, website/blog tracking and advertising data. Those should be evaluated as analytics capabilities, not counted as extra social publishing channels.
A few useful answers
Before you make your move.
Is Metricool cheaper than SocialBlaze?
For the solo two-brand example, yes: Starter is $25/month compared with SocialBlaze Essentials at ten channels for $30. For team access and approvals, Metricool Advanced starts at $67/month versus SocialBlaze Team at ten channels for $60. The included capacities differ.
What counts as a brand in Metricool?
A brand represents a business or client and accepts one profile per social network or ad platform. Ten social accounts do not automatically mean ten brands. The comparison uses two brands, each with Facebook, Instagram, LinkedIn, Pinterest and TikTok.
Does Metricool charge per teammate?
Its current Advanced plan lists unlimited team members. Starter does not include team sharing. The change in cost is a plan upgrade, not a per-seat charge.
Is Metricool publishing really unlimited?
Paid plans advertise unlimited publishing subject to fair use. The policy sets a base threshold of 600 posts per brand per month. Above that, a manual review can pause posting; compliant use may receive a higher custom threshold.
Are all Metricool analytics features included in Advanced?
No. Advanced includes custom report templates and Looker Studio, but expanded Metricool Studio, campaign dashboards and Advanced Analytics have separate allowances or an optional add-on. Its name should not be confused with the Advanced subscription tier.
Does Metricool support Mastodon and Tumblr?
Neither appears in the current Metricool network directory reviewed for this comparison. SocialBlaze lists both. Check publishing, inbox and analytics support separately for every network you need.
Make your next post the start
Give your social strategy
a little more breathing room.
Explore SocialBlaze, connect your channels, and see how the workflow feels with your own content.
Find your SocialBlaze plan ↗Sources & comparison notes
- SocialBlaze pricing and features
- Metricool pricing, feature matrix and brand definition
- Metricool scheduling fair-use policy
Prices and product features can change. Product names belong to their respective owners. This comparison is published by SocialBlaze and is not endorsed by Metricool.
