eBooks
How to Target Audiences on Facebook Ads: A Full Guide
A warm, complete guide to targeting audiences on Facebook ads — core, custom, and lookalike audiences, broad vs. narrow strategy, layering, exclusions,…
Explore resourceeBooks
A deeper read.A clearer strategy.
Explore downloadable resources and practical social media strategy reading for your next marketing plan.
Explore the collectionSOCIALBLAZE / RESOURCES
eBooksThe strategy shelf
Plan • Create • Measure
A little insight. A better next step.Put what you learn into practice.
Your resource collection
Find your next useful read.
500 resources
eBooks
How to Set Up the Meta Pixel (Step by Step)
A warm, plain-English walkthrough of how to set up the Meta Pixel — create the dataset, install it (Shopify, WordPress, Tag Manager,…
Explore resource
eBooks
How to Use TikTok for Ecommerce (Real Playbook)
A warm, practical guide to selling products on TikTok without the cringe: the content types that convert, how TikTok Shop fits in,…
Explore resource
eBooks
How to Set Up a Facebook Ads Campaign: A Beginner’s Guide
Facebook Ads Manager looks intimidating, but setting up a campaign comes down to three simple layers. Here's the honest, beginner-friendly walkthrough of…
Explore resource
eBooks
The Worst Time to Post on Facebook (and How to Find Yours)
A warm, honest guide to the worst time to post on Facebook — why one-size-fits-all timing charts mislead you, and the simple…
Explore resource
eBooks
How to Create a Facebook Business Page (Step by Step)
A warm, complete walkthrough on how to create a Facebook business page: the exact setup steps, how to optimize every field, what…
Explore resource
eBooks
How to Set a Facebook Ads Budget That Actually Works
Nervous about picking a number? Here's the warm, honest way to set a Facebook ads budget — daily vs lifetime, where to…
Explore resource
eBooks
How to Grow a Facebook Group (Real, Doable Steps)
Growing a Facebook group isn't about chasing member counts. Here's the warm, practical system: a tight niche, smart screening, seeding, engagement rituals,…
Explore resource
eBooks
Social Media Marketing for Consultants: A Real Playbook
A grown-up, no-hype playbook for consultants who want social media to earn trust, fill the pipeline with better-fit clients, and spark referrals,…
Explore resource
eBooks
How to Scale Facebook Ads Without Wrecking Your ROAS
Scaling Facebook ads is less about spending more and more about spending more on what already works. Here's a calm, honest playbook…
Explore resource
eBooks
TikTok Marketing for Small Business: A Real Playbook
A warm, honest, do-it-today playbook for TikTok marketing for small business — from setting up your business account and content pillars to…
Explore resource
eBooks
TikTok Marketing for Restaurants: The Real Playbook
A warm, practical playbook for TikTok marketing for restaurants — the content that actually makes people hungry, how local discovery really works,…
Explore resource
eBooks
How to Verify a Business on Facebook Page (Full Guide)
Confused about how to verify a business on Facebook page? Here's the honest, step-by-step guide to the blue badge versus Business Verification,…
Explore resource
eBooks
The Best Free Facebook Scheduler: A Buyer’s Guide
A warm, honest buyer's guide to choosing the best free Facebook scheduler. Learn the features that actually matter, the fine print that…
Explore resource
eBooks
How to Retarget With Facebook Ads: A Simple Guide
A warm, jargon-free walkthrough of how to retarget with Facebook ads — from Custom Audiences and intent segmenting to a simple funnel,…
Explore resource
eBooks
How to Lower Your Facebook Ad Costs (Without the Guesswork)
You can't trick Facebook's auction into cheaper results, but you can lower your ad costs by improving the inputs it rewards. Here's…
Explore resource
eBooks
How to Design Facebook Ad Creative That Stops the Scroll
A warm, practical walkthrough of how to design Facebook ad creative that actually gets noticed: choosing the right format, building thumb-stopping first…
Explore resource
eBooks
How to Get More Shares on Facebook
A warm, practical guide to how to get more shares on Facebook — the emotional triggers, post formats, timing, and simple weekly…
Explore resource
eBooks
How Far Ahead Can You Schedule Facebook Posts?
Wondering how far ahead you can schedule Facebook posts? Here's the honest breakdown of Meta's native scheduling window, what a dedicated tool…
Explore resource
eBooks
How to Auto Post to Facebook and Instagram Together
Want to auto post to Facebook and Instagram together without doing everything twice? Here's the honest, step-by-step way to set up cross-posting,…
Explore resource
eBooks
How to Create Facebook Lookalike Audiences: Full Guide
A warm, honest, step-by-step guide to how to create Facebook lookalike audiences — from choosing a high-value source audience to picking a…
Explore resource
eBooks
How to Use TikTok for Fashion Brands (Real Playbook)
A warm, practical guide to using TikTok for your fashion brand: the content that actually drives discovery and sales, the hook that…
Explore resource
eBooks
SaaS Social Media Marketing: A Practical Playbook
SaaS social media marketing isn't about going viral. It's about teaching, building trust, and staying visible through a long buying cycle. Here's…
Explore resource
eBooks
Social Media Strategy for Startups: A Lean Playbook
You don't need a big budget or a huge team to win on social. You need a lean, honest social media strategy…
Explore resourceNo matches. Try another search.
