Social media marketing
How to Do Customer Onboarding That Keeps Customers
Customer onboarding guides a new customer from purchase to their first real win. Here's how to map the journey, set honest expectations,…
Explore resourceSocial media marketing
Make your next movea smarter one.
Build your social media skills with practical guides to content, scheduling, community, and measurement.
Explore the collectionSOCIALBLAZE / RESOURCES
Social media marketingYour marketing toolkit
Strategy • Content • Analytics
A little insight. A better next step.Put what you learn into practice.
Your resource collection
Find your next useful read.
11180 resources
Social media marketing
How to Do Customer Marketing: The Honest Method
Wondering how to do customer marketing without the sleazy tactics? Here's the warm, honest method for marketing to the customers you already…
Explore resource
Social media marketing
How to Do Customer Lifecycle Marketing (Full Guide)
A warm, practical guide to customer lifecycle marketing: map every stage, deliver the right message at the right moment, and keep it…
Explore resource
Social media marketing
How to Create Customer Case Studies That Actually Sell
A warm, practical guide to how to create customer case studies that sell: pick the right customer, get consent, interview them, gather…
Explore resource
Social media marketing
How to Create a Customer Retention Marketing Strategy
Why Customer Retention Deserves a Dedicated Strategy Most marketing teams pour the majority of their budget into acquiring new customers. Paid ads,…
Explore resource
Social media marketing
How to Create a Customer Newsletter (The Honest Way)
A warm, honest guide to how to create a customer newsletter that keeps existing customers close — built on real consent, value…
Explore resource
Social media marketing
How to Create a Customer Loyalty Program
A warm, practical walkthrough on how to create a customer loyalty program that people genuinely love, from choosing the right program type…
Explore resource
Social media marketing
How to Collect Customer Testimonials: A Complete Guide
A warm, complete guide to how to collect customer testimonials the honest way: when and who to ask, how to ask so…
Explore resource
Social media marketing
How to Build Customer Loyalty (The Honest Way)
Wondering how to build customer loyalty that actually lasts? Here's the warm, honest system: deliver real value and a caring experience, personalize,…
Explore resource
Social media marketing
How to Write a Product Positioning Statement (Template)
Wondering how to write a product positioning statement that's both persuasive and honest? Here's the classic template, a walkthrough of every bracket,…
Explore resource
Social media marketing
How to Write a Product One-Pager That Sells
A warm, practical walkthrough of how to write a product one-pager that's clear, honest, and genuinely persuasive, with a fill-in template, design…
Explore resource
Social media marketing
How to Write a Product Launch Announcement
A warm, complete guide to how to write a product launch announcement: the six-part structure, tailoring per channel, truthful availability and claims,…
Explore resource
Social media marketing
How to Run a Product Beta Program (With Care)
A warm, honest walkthrough on how to run a product beta program: set one clear goal, recruit the right testers, be truthful…
Explore resource
Social media marketing
How to Position a Product: A Complete Guide
A warm, complete guide to how to position a product: choose your target and category, find true differentiation, back it with proof,…
Explore resource
Social media marketing
How to Plan a Product Launch: A Real Playbook
A warm, practical walkthrough of how to plan a product launch from the inside out, covering launch tiers, your launch team and…
Explore resource
Social media marketing
How to Do Win-Loss Analysis: An Honest, Practical Guide
A warm, practical guide to how to do win-loss analysis: what to learn, who to interview, the questions to ask, and how…
Explore resource
Social media marketing
How to Do Sales Enablement (Honestly)
Sales enablement is equipping your reps with the content, training, and tools to sell well. Here's the honest, complete way to do…
Explore resource
Social media marketing
How to Do Product Marketing: A Complete Guide
A warm, complete guide to how to do product marketing: understand your market and buyers, build positioning and messaging, plan go-to-market and…
Explore resource
Social media marketing
How to Do Product Marketing for SaaS
A warm, honest walkthrough on how to do product marketing for SaaS: nail your positioning, choose the right go-to-market motion, write onboarding…
Explore resource
Social media marketing
How to Do Competitive Positioning: The Honest Method
Wondering how to do competitive positioning without trashing anyone or making things up? Here's the honest, usable method, from mapping your real…
Explore resource
Social media marketing
How to Create Product Buyer Personas That Work
A warm, honest guide to how to create product buyer personas from real research — what a persona includes, where the evidence…
Explore resource
Social media marketing
How to Create a Product Messaging Framework (Honest Guide)
A warm, honest walkthrough of how to create a product messaging framework that actually works. Start from positioning, write one true value…
Explore resource
Social media marketing
How to Create a Product Marketing Strategy (Step by Step)
A warm, practical guide to how to create a product marketing strategy built on truth: market and buyer research, honest positioning, substantiated…
Explore resource
Social media marketing
How to Create a Go-to-Market Strategy (An Honest Guide)
A warm, honest walkthrough of how to create a go-to-market strategy that actually works. Define your target market and ICP, size the…
Explore resourceNo matches. Try another search.
