How to Create a Brand Story for Social Media
A warm, practical walkthrough of how to create a brand story for social media, from the hero-and-guide framework to finding your authentic…
Read article →
← Back to the blog
Meet the writer
Maya Bennett
Social strategyMaya Bennett is a former marketing director whose experience ranges from growing small businesses to leading content programs for national brands. She began her career as a freelance writer, developing an appreciation for clear stories and the people behind them. Today, she writes about social media strategy, campaign planning, and connecting content to business goals. Maya helps readers bring structure to their ideas and build a social presence they can sustain.
Latest articles by Maya Bennett
5,230 published articles
How to Use Social Media for Webinar Promotion
Filling a webinar isn't about one big announcement post. It's a warm, well-paced promo sequence across your networks. Here's the friendly, phase-by-phase…
Read article →How to Use Instagram for Nutritionists (Trust-First Guide)
A warm, practical playbook for nutritionists on Instagram, covering trust-building, evidence-based content, myth-busting responsibly, Reels, Stories Q&A, lead magnets, and a repeatable…
Read article →How to Use Facebook for Nonprofits: A Warm, Simple Guide
A warm, practical guide to how to use Facebook for nonprofits, covering Pages, Groups, Events, native fundraising tools, dignified storytelling, and a…
Read article →How to Pin Your Own Comment on a Post
Your pinned first comment is the most underused piece of real estate on any post. Here's how to pin your own comment…
Read article →What Is a Social Media Strategy? A Plain Definition
A clear, jargon-free definition of a social media strategy: what it actually is, how it differs from a plan and from tactics,…
Read article →Starting Social Media From Zero: Niches and a First-Post Plan
The feeds have changed, and that change works in your favor. Here's why it's not too late to start on social media,…
Read article →What Makes a Good Story on Instagram & Facebook
A great Story hooks in the first frame, earns every tap, and invites a response. Here's the complete system for building ephemeral…
Read article →Social Media for B2B: A Strategy That Wins Leads
A grounded, no-hype guide to social media for B2B: how to lead with LinkedIn, build thought leadership, mobilize your team, and turn…
Read article →
